Beynex Receives Investment with €4 Million Valuation

Brain health app Beynex announced that it has received investment at a valuation of 4 million Euros. Beynex, a brain health app, was launched by Emre Gürkan, Türker Şahiner, Enis Hisarlı, Oğulcan Bagatır, Sarp Akgönül and Tolga Atam. Devrim Melek, Kıvanç Ünal, Startup Wise Guys VC Fund and Francesco Tarantino and angel investors participated in this investment round.

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Beynex Targets North America, Australia and Europe

The brain health app aims to operate in Australia, Europe and North America. The target customer base of the startup consists of two main groups. These groups can be defined as white-collar workers and middle-aged people (over 50). The startup has not engaged in any marketing activities so far. The application provides services for both product development and growth processes with more than 50 thousand registered users in over 60 countries.

Cognitive health is one of the most important parameters of brain health. It plays an active role in how well people can learn, remember and think. One of the most important public health problems today is unhealthy lifestyle and aging population. Dementia cases, which are among the most common consequences of cognitive decline, also fall within the scope of these public health problems. Worldwide, there are 10 million new cases of dementia every year.

As a solution to dementia, there are many supplements that focus on cognitive health and fit into people's daily routines and pace. In other words, guidance based on science. In line with scientific research, 40% of dementia cases can change their lifestyle. The Beynex application develops machine learning-based algorithms for dementia. Users can easily apply these algorithms to their daily routines. 5 factors where machine-based algorithms are presented;

With Beynex's algorithms, the effectiveness of gamified cognitive assessment tests within the app can be measured on a continuous basis. In connection with this, guidance is improved and personalized. The development of the algorithms used by the Turkish startup Beynex began in 2014. The commercialization of these algorithms took until 2020. In 2020, the startup, which started to serve as a startup, now serves with 10 people.