Consulting Platform Kidolog Receives Investment Over $1.3 Million Valuation

The Turkish startup Kidolog continues to grow rapidly. The parent counseling platform received an investment of over $600 thousand (10 million TL) last November. According to the company's statement, this time it received a new investment over a valuation of $1.3 million (21 million TL).

Kidolog increased their valuation more than 3 times in a short period of 4 months. The startup completed its bridge investment tour with $1.3 million (21 million TL), which was before the seed investment. With the first investment made by Alesta Yatırım with a valuation of $188 million (3 million TL) in the fourth month of its establishment, the company received its first investment before the seed. Thus, Alesta Investment became the owner of 10 percent of the company.

Reaching out not only to Turks living in Turkey but also abroad, the company continues to grow without slowing down. Eray Uğurelli, the founding partner and CEO of the company, stated that the distinguished Kidolog specialists in Turkey serve Turkish families living abroad. Especially in Germany, Belgium and Sweden. In addition, Uğurelli said that their goal is to be known as the first brand that comes to mind in the mother-child vertical throughout the world.

Uğurelli stated that they set out to create conscious parents and happy generations. He also said that they wish to convey the journey they started from Turkey to the whole world. Uğurelli said that they started to work to expand abroad. Uğurelli stated that they will offer services in different languages ​​and in different geographies in 2022. They will also work with local experts in their respective countries. For this purpose, they will first open to England. After the UK, Germany, Spain and the Netherlands are targeted in the European market. Later, they plan to expand to Azerbaijan and Arab countries.

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Kidolog Will Be Accessible Anytime With Mobile Applications

Indicating that mobile applications are on the way, Kidolog announced that their logo and web interface will be renewed in September.

Uğurelli said that they attach great importance to mobile experience in order to provide faster service to users. He also stated that they stand out with the categories on the Web platform. He stated that they will bring innovations in mobile with services that will only be used through applications. In particular, many innovations that will facilitate the work of parents such as development tracking and artificial assistants will take place here. Thus, experts and parents will be able to come together much faster, anytime, anywhere.

Kidolog's new projects are constantly evolving. This is a major factor in their rapid growth and making their names known. Already, their names have started to be heard in the entrepreneurship ecosystem through the startups of Albaraka Garaj, İTÜ Çekirdek Big Bang and TEB Startup House.

Kidolog, which provides online counseling and expert support for parents about their children, is a new generation company founded in February 2020. Its founders, Eray Uğurelli and Burak Candan, set out by focusing on child and parent support. Thus, Kidolog has become a company that provides the expert support that parents will need for their children, from the pre-pregnancy period to the age of 18. Kidolog offers 24/7 online service to parents and adults in 11 different categories.

There are child development specialists, child development specialists, psychologists and psychological counselors on the platform. There is also a dietitian, physiotherapist, special education specialist, speech and language therapist. For babies, breastfeeding and sleep problems, which are at the top of the issues that parents have many problems with, have not been ignored. There are also midwives, doulas, lactation consultants and sleep consultants on the platform. Kidolog also continues its mission of raising public awareness with its many free services and contents.

Rapidly growing Turkish startup Kidolog will use the financing it obtained from a valuation of 21 million TL to expand to the UK and the USA.