ScorePlay received a €4.5 million investment from Seven Seven Six, led by Reddit co-founder Alexis Ohanian. This brings its total funding to €5.8 million. Last year, ScorePlay raised 1 million euros in funding.
Sports teams have risen rapidly in the last 20 years, but their media infrastructure hasn’t kept pace. They are still using tools like Google Drive, Dropbox and WhatsApp. We realized this gap was growing and developed a solution aimed directly at the end user and built a technology solution specifically designed for the sports industry. ScorePlay was developed by and for sports organizations, which is one of the main reasons why ScorePlay has been extremely successful.
Victorien Tixier, CEO of ScorePlay
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ScorePlay: Artificial Intelligence Powered Media Infrastructure

Teams and athletes have entered a new era of fan content consumption. ScorePlay is working to meet the demands of both fans and athletes in this direction. It offers an AI-powered media infrastructure to sports organizations around the world. ScorePlay aims to grow its technology team and expand its office with the latest investment. It will also further solidify its position as the go-to media solution for sports.
ScorePlay’s investment round included Seven Seven Six and investors. Companion-M and Eintracht Frankfurt’s Mario Götze, NBA All-Star Kevin Durant, Rich Kleiman’s 35V invested alongside Manchester United’s Raphaël Varane and Philadelphia Union’s Alejandro Bedoya as they saw the potential of ScorePlay in soccer. 2020 US Open Champion Dominic Thiem also participated in this round. On the tech side, Alexis Ohanian and Seven Seven Six were joined by Renaud Visage, co-founder of Eventbrite, the world’s largest event technology company. Alex Yazdi, co-founder and CEO of French mobile gaming unicorn Voodoo, also participated in the investment round.
Finally, ScorePlay received investment from several founders of Jellysmack (Michael Philippe, Robin Sabban), as well as three co-founders of Hexa (formerly eFounders), Thibaud Elzière, Quentin Nickmans and Amaury Sepulchre, to guide them through the SaaS and creative economy, a top European startup studio and a group of entrepreneurs with significant experience growing in the US. Founded in 2021, ScorePlay has experienced a major shift in sports consumption, growing rapidly among sports fans.
They help marketing teams at the world’s biggest organizations create the content fans want to see on a daily basis. ScorePlay is the first all-in-one AI-powered media operating system to empower sports. In 2022, revenues grew 1000% and in less than 2 years, more than 120 sports organizations started using the ScorePlay platform, including the Swiss Football League, MotoGP (Dorna), Sacramento Kings (NBA), West Ham United (Premier League), Atlético de Madrid (La Liga), Major League Pickleball and 16 MLS and NWSL teams (including Angel City, Portland Thorns, Nashville SC, OL Reign and Inter Miami). More than 10,000 athletes (including Lionel Messi, Alex Morgan, Declan Rice, Megan Rapinoe, etc.)