Mastodon, which emerged as an alternative to Twitter, has become the most popular application of recent times and has already exceeded 1 million downloads. The recent turmoil over Elon Musk, one of the world’s richest men, taking the reins of Twitter has caused Mastodon, a German social platform with an open structure and no centralized management, to have a large number of new users in a short time.
What is the Mastodon Platform?
Mastodon is similar to Twitter in many ways. But whereas Twitter and Facebook are controlled by a single authority, a corporation, Mastodon is a platform built on thousands of computer servers and run by volunteer administrators who federate their systems. Users exchange posts or links with others on their own servers. On Mastodon, these shares are shared with users on other servers.
“I have seen more new users on the platform in the last week than in the previous 5 years,” said Ethan Zuckerman, a social media expert from the University of Massachusetts. Messages on Mastodon are 500 words long and can be edited. It is available both on the Web site and as a phone app. The platfotm, a non-profit organization run by founder Eugen Rochko, is supported by crowdfunding. Rochko, who runs the platform with a small grant from the European Commission, is particularly targeting European audiences who value personal privacy. Although the number of users on the platform has increased significantly, it is possible to say that famous celebrities from politics to TV show business have not yet switched to this platform.