TRT's general manager Mehmet Zaid announced that the TRT platform will create an international platform to rival Netflix in 2023. Prof. Dr. Mehmet Zahid Sobacı gave a speech at the International Young Communicators Forum. In that speech, he announced that TRT would build a digital platform for the global market. Sobacı said that the world is currently living in a digital age and people in this age are exposed to a very high level of information flow. Sobacı stated that as a result of this exposure, people today are becoming more and more dependent on information.
The competition between platforms serving in the TV series and film industry in Turkey has reached a new high. These statements of TRT General Manager Sorbacı seem to emphasis on this. In his statements, Sobacı said that the digital age promised freedom, but as a result, a social media based on chaos, uncertainty and exaggeration was born. He said that 70% of social media users use social media as a source of information and news. He said that social media's undertaking this task will inevitably lead to disinformation and manipulation of social media. He also said that this situation will turn social media into one of the places where this kind of information pollution is intense.
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TRT and Netflix Comparison
Netflix is a media company with more than 220 million subscribers worldwide. The company managed to reach the title of the world's largest entertainment and media company in terms of market value in 2020. Netflix also serves many countries around the world as both a content producer and a content distributor. For this reason, in order for the TRT platform to compete with Netflix, it will be necessary to allocate large and significant budget to the new platform.
In addition, Sobacı said that the need to reach the right information is increasing day by day and the question of where to get the right information has been on the agenda lately. He said that accurate information can be obtained from public or private broadcasting groups. He also stated that it would be a bit of delusion to expect a clear and accurate transfer of information from private broadcasting groups. He said that these special broadcasting groups act with the profit motive and produce content for this purpose. Sobacı later added that for this reason, the public networks should act in line with the public interest.
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