Web3 Startup Kalder Receives $3 Million Investment

Kalder, a Web3 powered brand engagement platform, announced that it has received 3 million dollars in an investment round. Indigo Fund, 8VC, 500 VC, Human Capital, Polygon Ventures, Soma Capital participated in the investment round. At the same time, Alyssa Fanelli, Arda Kutsal and Amit Kumar from Accel are the angel investors of the round.

The startup is making a name for itself as a blockchain-based marketing tool with NFT memberships. In addition, Kalder, which centers on brand loyalty memberships and joint work, is gaining an active field of activity. Founded by Gökçe Güven, the platform is on its way to strengthening collaborations between brands and content creators. Güven, who also serves as CEO, creates the web3 infrastructure for the future of brand loyalty with Kalder. Here, brands can gamify user activity and tokenize community engagement.

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Kalder Renews Registration Process in 2023

Marketing elements you can produce within Kalder include NFT membership cards, social tokens and airdrops. The Kalder platform strengthens collaborations between brands and content creators. For now, the platform is open to brands via a waiting list. In particular, it attracts a wide range of interest from luxury consumer brands to streetwear brands.

With this fresh investment, Kalder hopes to be able to include more brands in the waiting list. It also wants to be able to support more brands in scaling up.To this end, starting next month, the sign-up process is taking a new path. With the new year, the Web3-powered local startup plans to open up to all users and launch its brand loyalty program.